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RTIC SoftPak 30

53 Reviews
Our Price: $124.99
Compare at $349.99
Save $225.00 (64%)

Overview

Our midsize cooler makes a perfect multipurpose cooler. It is 100% leakproof, puncture-resistant, and has an antimicrobial liner that resists mildew. It is tough as nails and keeps ice for up to 5 days. Holds up to 30 cans of your favorite beverage plus ice. Wrapped in a heavy duty vinyl shell, it is stronger than any other soft-sided cooler, tear resistant and UV protected to ensure it does not fade. With up to 2 inches closed-cell foam insulation, this cooler keeps your drinks frosty cold. Use the exterior pocket for dry items.

Common Uses

  • Fishing
  • Boating
  • Back of pick-up truck
  • Small game
  • Tailgating

Dimensions


Weight: 4.0 lbs

Capacity

30cans
22quarts
30pounds of ice
5.5gallons

Functional Features

  • Keeps Ice up to 5 Days

    Perfect portable cooler

  • StayDry Material

    100% waterproof material.

  • Easy Access Lid

    Wide, flip-top for easy access.

  • Waterproof Zipper

    It's leakproof

  • Anti-Microbial Liner

    Resists mold

  • Heavy Duty Nylon Shell

    Puncture and tear resistant

  • No Sweat Exterior

    The outside stays dry

  • Closed-Cell Insulation

    2" on top and 1" on sides locks in the cold.

  • Lightweight & Durable

    Tough, laminated fabric and welded seams.

Compare To The Competition

RTIC SoftPak 30 The Competition
Price (MSRP) $124.99 $349.99
Durable, puncture-resistant outer shell
100% leakproof material
Anti-microbial liner
No sweat exterior
2" of closed-cell foam on the lid
Easy access lid
12 oz. cans 30 24
Did we mention.."Half the Price & Keeps the Ice"

Ratings & Reviews

4.9
Based on 53 Reviews
(48)
(5)
(0)
(0)
(0)

Most Recent Reviews

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Value

by - verified purchaser
It's a well made cooler and great for its intended purpose. Car, beach, work, party, picnic etc. cooler. The size is perfect IMO. It's easy to load/unload, carry and clean and it holds ice very well for a cooler that's meant to be opened a lot. I bought it during a sale for $87.00 delivered. I have a Bison Soft 12 that I'm happy with and bought this for a little larger easy carry quality cooler and I'm very happy with it. Infact so happy I'm going to buy 3-4 more next time they are on sale to use as gifts.
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Great Product Super Fast Shipping!

by - verified purchaser
My family and I have a great amount of yeti products. So I decided to try out Rtic because of the price difference I thought I'd give it a shot. So glad I did! I have not been disappointed at all. The shipping is so fast that by the time you remember to look up the tracking info, your Rtic is already at your front door step. I'm so happy with my softpac 30! It keeps the beers cold & ice lasts a good amount. I am going to look into a smaller one for my daily work commute. Thanks for great service and fast shipping Rtic! I am loving the prices and sales!
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Excellent

by - verified purchaser
Excellent, 48 Hours in travel and ice is intact!
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Wendy

by - verified purchaser
I ordered the SoftPac 30 at 5:30 Thursday night. My husband called me about 12:30 on Friday and asked if I paid for express shipping because I already received the RTIC cooler. He said he wished that all companies were this fast. :-). Now, that is what I call service! I have read reviews on Amazon that stated they leaked. So, the first thing I did when I got it was filled it with water, zipped it up and tilted every which way and NOT a single drop escaped!! Held Ice for several days! Love it and it didn't cost me $350 like a YETI!!
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Pretty damm Good

by - verified purchaser
Got it for for Christmas and put it to work with a 24 of budwieser ♡it
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RTIC Soft 30

by - verified purchaser
I bought this back in October for a waterpark trip to WI Dells. Needed something to bootleg our beer and food into the park. 15 cans of beer on the bottom, then some ice, couple containers of cheese spread, beef sticks, crackers and a bag of a dozen sandwiches all fit into this cooler. This cooler was constantly either being open or opened most of the day and everything stayed cold. Given it stood up to the demands of the heat and humidity of an indoor waterpark, it should have no problem on the boat this summer.
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Great

by - verified purchaser
Was in doubt about the cooler, keeps ice for days. Zipper is tight but it keeps the water in. Great item. Just purchased a 65 cooler.
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Perfect

by - verified purchaser
Got the soft pack 30 as a gift. Put ice 24hrs ago and still has half left with no leaks. Perfect for on the go. Glad I got the soft. So much easierthen the hard coolers because it's so ooo much easier to move around.
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Oswalt

by - verified purchaser
Exceptional design with great ice retention. Kept my ice for 4 days in mild outside temps. Sold my Yeti Hopper for this and still had over $100 left for other stuff. Bought the RTIC side pack to go with it!
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RTIC softpak 30

by - verified purchaser
I order this cooler got it 2 days great buy. Cooler is great size looks awesome.
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Home Run!

by - verified purchaser
I bought the SoftPak 30 direct from this site. I love everything about it! I'm a Firefighter / Paramedic and work 24hr shifts (and longer :( ). I try to eat healthy and that means bringing all meals and drink with me to work. THe SoftPak 30 is the perfect size. It performs great and is fugged enough to withstand everyday hard use. I like that the lid unzips and flips open. I looked at the other options and did not care for the purse shaped coolers. I found one on display and it was hard to open and seemed to not be as user friendly. RTIC knocked this one out of the park. I am very happy with my purchase and highly recomend this cooler!
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Amazing

by - verified purchaser
First off received my order earlier than anticipated and was not let down by the purchase absolutely love this pack I live in Ca and it gets hot 100 plus I take to the beach in the hot sand and it keeps my drinks Ice cold all day love it .I just keep it in the back of my truck and works perfect for tailgating and hunting trips.
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Loved it!

by - verified purchaser
Lived it! Very nice and very functional. The description of this soft pack cooler is right on target with what it does. Great product!
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Lovin it

by - verified purchaser
I bought the softpak 30. It is tough and does what is expected. I have to pack 3 meals for work plus drinks (water bottles). Perfect size and keeps everything cold and fresh.
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RTIC SOFT 30

by - verified purchaser
Got it just before hurricane Mathew. I work as a lineman and used it every day for over a week. Kept ice for 2.5 to 3 days after filling with 20 waters and sitting in the sun all day. Great little cooler.
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Perfect Cooler

by - verified purchaser
I have several high end coolers and must say the lid design makes this the top soft sided cooler I own. It is perfect for tailgating, travel ball & cookouts! Like it better than my Yeti due to lid design and capacity. RTIC is a GREAT value!
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RTIC 30

by - verified purchaser
Love mine. Had to wait but it was well worth it. I have the competition and this one. This is much better, easier and best designed
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Love It!

by - verified purchaser
This little cooler is absolutely awesome! I left it overnight in my hot truck and the next afternoon still had ice and cold drinks. Very well made and light weight. Since it is water tight I'm also using one to store my gear and keep it protected.
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Best Cooler!

by - verified purchaser
Love the size and light weight of this cooler. Kept ice for over 3 days and no leaks! Great product. Ordered the hard cooler as well and couldn't be happier.
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Well done...

by - verified purchaser
I finally broke down and purchased a Yeti soft 30. I brought it home and it just seemed inadequate somehow. I started poking around on the internet and kept running across RTIC references. I started checking everything, as I knew I could handle a wait, I returned the Yeti and ordered the SotfPak 30. I was supposed to be delivered in mid October. I ended up getting it in a week! I had an event yesterday that I was bringing a cooler too, so I put a four pound Yeti ice block and filled it with ice. I put in a half dozen bottles of pellegrino and a smoothy. Two hours later I pulled out my first seltzer and it was more than half frozen! Lesson learned I probably don't need the ice and the block! Love this cooler, perfect for drift boat use, travel, transporting food and drinks and tailgates. I've ordered a tan 20 for my son and a white 45 for myself. The 20 is on its way already and I'm hopeful that the 35 comes just as fast. Love it! The best part is, for $75 more than that Yeti Hopper cost, I've got three awesome coolers from RTIC!
Read all 53 reviews >

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